RESUME
Professional Experience
Jun 2026 - Current
DESIGNER | ART DIRECTOR
My next move involves keeping my designer hat on & leading the graphics across ecomm channels - but also delivering seasonal campaign planning for NZ's premium kids-wear and footwear brands Crywolf and Pretty Brave.
Combining styling, industry research, storytelling, and strategic visual direction to strengthen market presence in NZ and Australia.
Jan 2022 - May 2026
FREELANCE PHOTOGRAPHER
& DESIGNER
Time for me to set my own schedule and share my extensive industry knowledge!
I'm now well-versed in eCommerce photography and design, marketing EDMs, social media, and even traditional print.
Plus, I enjoy incorporating my hobby of drone photography along with capturing adorable portraits of pets, friends, and family.
June 2017 - May 2021
SENIOR DESIGNER
& HEAD OF PHOTOGRAPHY
ONCEIT's newest member to look after everything creative.
Retail eCommerce at its best. As a Photographer and Designer within this dynamic and growing company, I've had the privilege of designing our in-house fashion brand, Ida The Label, and homewares brand, George Collective, while directing all content photography. From luxurious French linen to stylish women's fashion, these have been amazing and ongoing project.
November 2015 - June 2017
STUDIO DESIGNER
My introduction to an Advertising Agency and all the crazy that comes with it. Studio designer for renowned brands like Westfield, Karicare, Microsoft, Jaguar and Land Rover. Here we get to produce billboards, website assets, look-books & any corresponding promo materials. Lots of Photoshop rendering, image correction and meticulous touch-ups.
March 2013 - November 2015
GRAPHIC DESIGNER
I was one of two lead designers in charge of producing and creating all North Island New World Mailers. This role included retail photography, image correction, and formatting, introducing me to tight deadlines and a highly dynamic work environment.
Dec 2012 - March 2013
CASUAL STUDIO PHOTOGRAPHER
Spending time in the Hallensteins Brothers Studio, capturing models with a Canon 5D tethering to Capture One Pro. Here I enhanced my skills in photographing models under controlled studio lighting conditions.
2012
TECHNICAL DIRECTOR
AJ Hackett Director in Photography and Live Video Editing.
Keen operator of a Canon 7D. Endlessly challenged with varying lighting and weather conditions, but simultaneously mixing and filming live video & audio feeds.
